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Marketing Coordinator

Bashira Tahiya

Bashira is the Marketing Coordinator, where she supports the execution of integrated marketing, communications, and event activities that advance LMIC’s strategic goals. She plays a key role in ensuring the smooth delivery of LMIC’s campaigns, content, and digital communications.

Prior to joining LMIC, she brings experience from within the government and technology sectors, and holds a Bachelor of Commerce degree in Marketing from the University of Ottawa.

Outside of work, she enjoys spending time with her cat, exploring new cafés, and travelling.

Recently Added

Is information the missing ingredient for apprenticeship success?

By Hamish Ride and Nathalie Mejia | August 17, 2026

Authors Hamish Ride, Principal at Nous GroupNathalie Mejia, Director at Nous Group Introduction Canada’s federal investment of more than $8 billion in apprenticeships reflects a clear policy ambition: grow the skilled…

Reflections from CEWIL 2026: Staff Takeaways

By Bashira Tahiya, Bryan Oates and Lauren Hamilton | July 15, 2026

This year’s Co-operative Education and Work-Integrated Learning (CEWIL) conference, Pathways to Partnerships, explored the perspectives of the individuals and groups across Canada’s youth employment ecosystem who influence and are influenced…

Using Labour Market Indicators to Understand Labour Market Imbalances: An LMIC Guide

By LMIC-CIMT | July 6, 2026

This guide explains several key labour market indicators that help us interpret labour market imbalances in Canada. It focuses on how we can measure labour market imbalances using labour market…

A Changing Workplace: How AI Is Influencing Youth Careers

By laura adkins-hackett | May 29, 2026

Author Laura Adkins-Hackett, Senior Economic Advisor at Labour Market Information Council Introduction For young people trying to start a career, AI is arriving at an already uncertain time. The conversation…

Conversations With Experts: Six Things to Think About When Using AI and Emerging Technologies in Labour Market Information

By LMIC-CIMT | May 19, 2026

Drawing on conversations with Canadian vendors, this LMIC Insight highlights the story of the rise of AI in LMI, the current AI landscape and policies in Canada, and six key…

The Way of the Future: How LMIC Is Approaching AI’s Impact on LMI and the Future of Work

By LMIC-CIMT | February 16, 2026

Author Ken Chatoor, Director of Research and Strategic Foresight at Labour Market Information Council A pivotal moment for the labour market-and the data we use to make sense of it…

LMIC and CCDF Announce Joint 2026 Research Partnership

By Jessica Perreault | January 26, 2026

Introduction The Labour Market Information Council (LMIC) and the Canadian Career Development Foundation (CCDF) have announced a partnership to understand how career development practitioners across Canada access and use labour…

LMIC and CCDF announce joint 2026 research partnership on labour market information use in career development

By LMIC-CIMT | January 26, 2026

Ottawa, ON | January 26, 2025 – The Labour Market Information Council (LMIC) and the Canadian Career Development Foundation (CCDF) today announced a joint research partnership to examine how career…

Labour Market Imbalances: An LMIC Guide

By LMIC-CIMT | December 15, 2025

This guide provides key insights into labour market imbalances in Canada. It explains how to identify them and how to understand their implications. It’s designed for anyone interested in understanding…

Eligible Bachelors: Canada’s Newest University Graduates Face an Increasingly Challenging Job Market

By LMIC-CIMT | October 2, 2025

Looking for the latest insights? LMIC has published an updated piece that expands on this blog and reflects more current research and our perspectives on this topic. We encourage readers,…

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