Director of Communications
Jessica Perreault
With deep experience in strategic communications and marketing, Jessica leads LMIC’s efforts to communicate its mission of empowering Canadians with high-quality labour market information. She develops and leads the execution of strategies to engage diverse audiences, including government stakeholders, employers, workers, researchers, and policymakers.
Jessica brings a wealth of expertise in digital engagement, branding, and multi-channel communications. Prior to joining LMIC, she worked with mission-driven organizations across North America, where she successfully implemented strategies that increased brand visibility and drove sustainable growth.
Outside of work, Jessica can be found spending time in nature with her husband and three cattle dogs, reading, cooking, and gardening. Her guilty pleasure is anything and everything pop-culture related.
Recently Added
LMI Insights Report no. 14, Is this a skill which I see before me? The challenge of measuring skills shortages
A continuation of LMI Insight Report no. 3 on labour shortages, skills shortages and skills mismatches. How do these terms create uncertainty and ineffective solutions?
Demography, immigration and labour market transformation: threats or opportunities?
On May 29-30, 2019, ASDEQ (Association des économistes québécois) held its annual conference in Quebec City. This year’s theme of demography, immigration and labour market transformation dovetails with our expertise…
Reconciling LMI Needs of Workers and Employers
Shared Objectives For nearly a decade before arriving at LMIC, I worked at the International Labour Organization (ILO). The ILO is a tripartite UN organization that brings together employers, workers, and…
LMI Insights Report no. 13, Canadian Employers: Uneven Access to Labour Market Information
Two-thirds of Canadian employers rely on LMI for HR management, but most have difficulty finding and understanding LMI. The challenge is particularly acute for smaller businesses.